« Sexta-Feira Produções » suggested to me as an exercise to create a concept of an art installation to commemorate the launching of their new website. Wall-in is a project that aims to bring together the city and its citizens and change the current negative image of street art. There will be a contest where a drawing will be sketched on a wall divided into 60 squares and each participant will be allowed to paint on one of them. A number will be assigned to each square and after the judges evaluate every painting the list of winners will be posted afterwards on the website. Every winner of this contest will be entitled to many amazing rewards. By promoting this event “Sexta-feira produções” is looking to attract a multitude of web surfers as well as building a closer relationship between the city, its people and art.
